The Goal
Position Chlöe Swift as the go-to hair expert with a standout return to Soho House as guest speaker, treating VIP press and influencers to her signature style moments.
The Approach
Shine a light on Chlöe’s authority in hair care, amplify her profile to consumers + Media Vip’s and connect her voice to an elevated beauty audience.
The Results
– 1.5M+ influencer reach
– Surge in IG traffic to @chloeswift
– Live coverage + editorial follow-ups
– Feature quotes pulled directly from Chlöe’s session
The Best Part
Watching Chlöe’s power and presence meet a room full of beauty decision-makers—with Fenty on board, bringing the right energy and attracting the right names.
